Skyline Exhibits and The Hutton Group expand services to benefit event clients

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A leading exhibit builder and event planning company recently launched new divisions in an effort to expand their business offerings and help clients improve their event performance.

Skyline Exhibitions

Skyline Exhibitions, a leading trade show exhibitor company, has unveiled a new live, virtual and hybrid event agency focused on synchronizing live event elements to increase reach and ROI. Announced August 16, BrandSync is designed to help brands improve their business performance by partnering with their key stakeholders to align messaging, values ​​and direction, and by creating transformative experiences that deliver measurable impact and business results.

“We couldn’t be more excited to add BrandSync to the Skyline umbrella,” said Skyline CEO Anthony Floreano. “Our customers continue to invest in exceptional customer experiences that move their business. With the introduction of BrandSync, we are there with themfocused on themwhile we work diligently to produce events that get the most out of their marketing investment. The BrandSync team brings deep experience and a commitment to helping brands improve their business performance. »

Complementing Skyline’s core exhibit business but operating as a separate entity, BrandSync is a full-service event agency offering strategy, creative and production services to clients managing large-scale engagements, including:

  • Product launches
  • Annual meetings
  • Sales launch events
  • Developer Summits
  • Consumer events
  • Brand activations and immersive experiences
  • Press events
  • Entertainment events
  • C-Suite and Board Meetings

The agency is led by an award-winning and seasoned team of senior executives with experience in a myriad of industries including automotive, technology, telecommunications, food and beverage, sports, financial services, oil and gas, healthcare and pharmaceuticals, including:

  • Matt Mongoven, Senior Vice President, Brand Experience and Head of Sales
  • Donald Moss, Executive Creative Director
  • Julie Teplitzky, Global Director, Account Services

The launch of BrandSync follows a recent Skyline survey which found that 83% of CMOs consider synchronizing event spend, messaging and reach to deliver maximum impact and ROI as their top priority.

The agency’s debut also marks Skyline’s first introduction of a new business since Gemspring Capital’s investment in 2020. According to Skyline Exhibits officials, the company is approaching its pre-pandemic revenue level and is focuses on continued growth as events and trade shows rebound.

“We’re going into a crowded market with a value proposition rooted in our customers’ world and our customers’ why,” Mongoven said. “We understand the intricacies of live events and the challenges event professionals face today, we know how to create inspiring and meaningful engagement, and we understand how to make executing events simpler, easier and faster.”

The Huton group

Based in Pittsburgh The Hutton Group – Inspired Meetings and Eventsa women-owned and operated boutique business specializing in meetings, venues and hotels, has launched a new destination management company (DMC) as an extension of its parent company.

Announced August 23, the new DMC includes experienced destination designers offering travel and ground services, VIP experiences, dining around culinary gems, tours and outings, and sourcing unique locations. It can also offer curated experiences, including team building and corporate social responsibility projects, custom event design, attendee amenities and appreciation, philanthropy and legacy opportunities, as well as as unique interactive experiences.

Designed to streamline the event planning process and bring customer visions to life in Pittsburgh, the Tri-State Area and across the United States, the new DMC is a first for the Pittsburgh area, according to officials from the Hutton Group.

“We are thrilled to be part of the Pittsburgh area, providing everything from program design, logistics management, vendor sourcing, onsite coordination, and administrative services to every customer,” said Jaime Budesa, Vice President of Services for The Hutton Group – Inspired Meetings and Events. “Most importantly, we want to inspire new life experiences for visitors by connecting them to the local community.

She continued, “Our goal is to expose individuals to culture and immerse them in opportunity, while bringing economic benefits to people who make the city a great place to live and thrive. It’s about creating memories and making sure local businesses in this city are involved and supported in this endeavor. »

According to Maggie Cooper, Pittsburgh client of Tri-State Capital Bank, who has been a client of The Hutton Group–Inspired Meetings & Events for several years, the company has helped her plan and execute a wide range of successful events, including company-wide. virtual and in-person sales meetings, end-of-year parties and gift boxes for his team.

“The [Hutton] The team is always diligent and thorough throughout the planning process and can scale quickly, ensuring every event is a success,” Cooper said. “The positive feedback we receive after each event reflects their hard work, creativity and ability to deliver.”

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