Lapita appoints new Director of Sales and Marketing

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Lapita, Dubai Parks and Resorts, Autograph Collection Hotels announces the appointment of Amit Biswas as Director of Sales and Marketing. Amit brings a wealth of experience to this new role, having worked at some of the region’s top properties for an impressive 16-year tenure.

Amit began his career in Dubai in the hospitality industry at Le Meridien Dubai resort starting as Conference and Banquet Sales Manager in 2003, rising through the ranks and being continuously promoted over the years, ending as Director of sales of the complex in marketing in 2015.

During his tenure at Le Meridien Dubai resort, he was also responsible for the Mina Seyahi resort which included three resorts. He was firmly in charge of the reopening of the two complexes post-Covid and brought new segments to the fore during the pandemic. Amit also played a pivotal role in the opening of two greenfield properties – Aloft and Element Al Mina in 2021.

Amit is skilled at driving revenue, innovation and strategic growth in a highly competitive hospitality industry. In his new role, he remains dedicated to continuous process improvement and sourcing in an era of rapidly changing markets, keeping his finger firmly on the pulse of industry change.

Amit will play a key role in developing sales and marketing strategies across all segments to drive business growth and productivity in his new role at Lapita, Dubai Parks and Resorts, Autograph Collection Hotels.

Amit said, “I am honored to join Lapita Dubai Parks and Resorts and look forward to reaching new heights of success for the hotel. I am committed to attracting new markets and developing the hotel’s reputation in line with the hotel’s growth plans.

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